By: Keith Travis
Give Up Smoking For Stoptober
Smokers throughout England will be encouraged to give up the habit for a month in the government’s “Stoptober”
campaign, as research indicates that individuals who are able to quit smoking for that amount of time are more
inclined to remain non-smokers.
Professor Dame Sally Davies, the country’s Chief Medical Officer explained that this will be the first time the
government has introduced a “mass quit attempt” when the campaign gets under way on October 1st. The venture
involves media advertising, a regular messaging service and also roadshows throughout the country. There will
also be a Stoptober app along with a Facebook page to back the campaign.
Health Minister Norman Lamb has said that he thinks it is definitely worth trying this approach and if people
can begin working together collectively to give up the campaign can certainly have a tremendous impact.
Jean King, the director of tobacco control with Cancer Research UK said: “Smoking accounts for one in four
cancer deaths and nearly a fifth of all cancer cases so it’s vital that work continues to support smokers to
quit. Breaking the addiction is difficult, so new and innovative campaigns such as this are hugely
Success rates for methods of giving up smoking
(Reference “Journal of applied psychology”)
Nicotine patches 13%
Nicotine gum 11%